Sales promotion as an effective marketing strategy for selling consumer product Department:Marketing By: verao123 Project ID: 2883 Rating: (3.1) votes: 16 Price:₦1000 Get the Complete MaterialAbstractThis research work focused on sales promotion as an effective marketing strategy for selling consumer product, it indicate the sales promotion does not have any effective on marketing strategy for selling consumer product whether it can enhance the performance of the organization. The review of the literature indicated the survey method administered through questionnaire to explicit information from the respondent and chi-square method will adopted to test the relevant hypotheses. It will also discovered that the relevant hypothesis. It was also discovered that the peculiarities of the products available to the potential buyer at the appropriate time. Lastly, it was recommended that the organization should focus on customer satisfaction and retention strategy and improve the quality of the product always and also from all this view of the topic is emphasize and available of contribution of the marketing strategy for selling consumer product are also needed between the point of moving goods from the manufacturer to the consumer....Preview Download Preview +Other Marketing project topics and materials you might be interested in»The impact of sales promotion on organizational performance (a case study of Nigeria bottling company PLC)»The impact of advertising on the growth of small scale business in general (a study of standard insurance company, Aba) »Product differentiation as a competitive tool in the marketing of soft drink (a case study of Limca bottling company PLC, Okigwe)»The influence of sales promotion on consumer brand loyalty (a study of uncle c.y bread manufacturing company, Obowo L.G.A of Imo State) »The influence of advertising and personal selling on marketing of new products of commercial banks in Aba (a case study of UBA Nigeria PLC, Aba) »The impact of advertising on sales performance»Sales promotion as a tool for increasing profitability in an organization (a case study of Nigeria bottling company PLC, Owerri) »Marketing Segmentation and Targeting Strategies for a Firm Competitive Growth ( A Case Study of Chris Fast Food Restaurant Owerri Imo State )»The effect of marketing research in product planning process (a case study of Unilever PLC, Aba, Abia state)»The impact of sales promotion in the marketing of consumer product in Nigeria»Consumer attitude towards made in Nigerian products (a study of Aba made leather works)»The relevance of marketing planning in achieving the business growth of dealers of electronics in Imo state (a study of selected dealers of electronic in Owerri metropolis)»The impact of market segmentation on sales turnover»Marketing planning as a strategy for efficient business performance»Factors that influence consumer purchase and consumption of eggs in Enugu state