Influence of news commercialization on broadcast media - a study of NTA 12 uyo Department:Mass Communication By: nsikakuku Project ID: 5713 Rating: (3.3) votes: 6 Price:₦3000 Get the Complete MaterialAbstractThis study was on the“Influence of News Commercialization on broadcast media, using NTA Channel 12 Uyo as the case study.” A field survey was considered appropriate for the study. The objectives of the study were to examine the influence of news commercialization on broadcast media in Uyo and to appropriate possible solutions to its influences. Sample size of 60 was drawn, using random sampling technique. A total of 70 copies were of questionnaires was administered and 60 copies were retrieved and found useful. The questionnaire was used as instrument of data collection. Findings showed that the study showed that the effects of news commercialization on news content of the organizations include it erodes the credibility of the news medium, it leads to the credibility of the news medium, it leads to self-censorship and it encouraged the voicing of the opinions of the super-rich. It was further recommended that there is a need for NBC to intervene in order to mandate the broadcast media to live up to its social responsibility of protecting the public’s right to receive reliable and accurate information. the sanctity of the news should be tampered with. Broadcast stations owner should find alternative sources of funding their business such as airtime sales and commercial advertising....Preview Download Preview +Other Mass Communication project topics and materials you might be interested in»Impact of social media on students academic performance (a study of students of university of Abuja) »Impact of social media on modern journalism (a study of journalists in Makurdi metropolis) »Impact of information and communication technology (ICT) on radio news reporting (a study of Atlantic FM Uyo) »Perception of cyber crime among Nigerian youths (a study of Caritas university) »The effect of government ownership and control of mass media objectivity reporting (a case study of Enugu state broadcasting services) »Coverage of foreign news by Nigerian newspapers: A content analysis of vanguard and daily sun newspapers»The Effects of Television Commercials on Buying Habits of Enugu Metropolis ( A Case Study of Omo and Elephant Detergents )»Impact of mobile phone on agricultural information among Otukpo farmers»Audience perception of Nigerian newspapers on the internet»Influence of news censorship on the performance of media houses in Nigeria (a study of Nasarawa broadcasting service, Lafia) »Importance of indigenous language in broadcasting media»Influence of television advertising on consumer buying habits of Guinness stout in Ikeja community of Lagos state»Role of communication technology in improving work efficiency of AIT staff (a study of AIT Abuja) »Effect of public relations on the consumer (a case study of premier breweries plc) »The effect of AKBC tv peak milk advertisement on the consumers buying habit