Comparative study of environmental reporting on African Independent Television and channels television Department:Mass Communication By: muhalhq Project ID: 8216 Rating: (5.0) votes: 1 Price:₦4000 Get the Complete MaterialAbstractThis study investigates the environmental reporting practices of African Independent Television (AIT) and Channels Television in Nigeria, emphasizing their roles in shaping public discourse on environmental issues. Grounded in agenda-setting and framing theories, the research explores how these media outlets influence public perceptions and awareness. The methodology employed a comparative research design, targeting environmental journalists from both stations. A census sampling technique was used, encompassing 60 journalists—25 from AIT and 35 from Channels Television. Data was gathered through structured questionnaires and analyzed using descriptive and inferential statistics. The findings reveal that both AIT and Channels Television engage significantly in environmental reporting, with AIT covering a greater frequency of environmental topics (62% coverage rate) compared to Channels Television (58%). However, Channels Television excels in content quality, achieving a higher audience engagement score (75% favorable perception). The study highlights a significant correlation between the quality of environmental reporting and public awareness, indicating that increased media coverage contributes positively to environmental consciousness. In conclusion, while both stations are vital in environmental advocacy, there is a need for improved investigative journalism and greater collaboration with environmental experts. Recommendations include enhancing investigative training for journalists and fostering community engagement to further amplify public awareness of environmental issues. This study serves as a foundation for understanding the media''s critical role in promoting environmental sustainability in Nigeria....Preview Download Preview +Other Mass Communication project topics and materials you might be interested in»Impact of social media on students academic performance (a study of students of university of Abuja) »Impact of social media on modern journalism (a study of journalists in Makurdi metropolis) »Impact of information and communication technology (ICT) on radio news reporting (a study of Atlantic FM Uyo) »Perception of cyber crime among Nigerian youths (a study of Caritas university) »The effect of government ownership and control of mass media objectivity reporting (a case study of Enugu state broadcasting services) »Coverage of foreign news by Nigerian newspapers: A content analysis of vanguard and daily sun newspapers»The Effects of Television Commercials on Buying Habits of Enugu Metropolis ( A Case Study of Omo and Elephant Detergents )»Impact of mobile phone on agricultural information among Otukpo farmers»Audience perception of Nigerian newspapers on the internet»Influence of news censorship on the performance of media houses in Nigeria (a study of Nasarawa broadcasting service, Lafia) »Importance of indigenous language in broadcasting media»Influence of television advertising on consumer buying habits of Guinness stout in Ikeja community of Lagos state»Role of communication technology in improving work efficiency of AIT staff (a study of AIT Abuja) »Effect of public relations on the consumer (a case study of premier breweries plc) »The effect of AKBC tv peak milk advertisement on the consumers buying habit