The effect of corona virus pandemic (covid - 19) on the profitability of hotels establishment Department:Hospitality Management By: sammy1991 Project ID: 3385 Rating: (3.1) votes: 7 Price:₦3000 Get the Complete MaterialAbstractThe incessant fall in the world economy as a result of the COVID -19 pandemic has attracted the interest of many researchers, as the pandemic has brought about the decline in profitability and warranted the closure of many businesses, and hotel businesses are not spared. The objective of this study is to proffer a panacea to the hotel industry through market re-strategizing. To achieve this objective, this study employs ex-po facto and exploratory research designs. Descriptive method of data analysis was adopted using graph and tables. Ordinary Lease Square (OLS) Regression model and Kendall’s W– Test (Dependent means Ranks) was used to rank the different market strategies and suggest the most preferred and implementable solutions. Arisen from the analysis of the study, the study revealed that there is an urgent need for hotel industries to re-strategies their business operation by introducing new products and services, assure customers of their health safety by introducing medical/health insurance for customers/staff, engaging the services of health workers in the hotels to quickly arrest suspicious cases professionally, continuous reassurance of full compliance with the COVID-19 precautionary guidelines by WHO and the government, introduce attractive prices through price reduction and engage fully the e-marketing system and electronic business operation by digitalizing their operations to reduce/eliminate physical contact with hotel staff/customers (except if need be). ...Preview Download Preview +Other Hospitality Management project topics and materials you might be interested in»The economic importance of hospitality industry to the nation»Importance of interpersonal relationship between restaurant and kitchen staff»Effect of economic depression on the marketing of hotel products»Production of assorted snacks from composite flour with special references to sweet potato»Roles of equipment availability on employee performance in the hotel industry»Utilization of rice for the production of snacks and bread»The effect of corona virus pandemic (covid - 19) on the profitability of hotels establishment»Examining the impact of online reservation system on the profitability of the hotel»Enriching Nigeria menu with the use of soya beans»The effectiveness of health insurance as a motivational tool in the hotel industry - case study of selected hotels in Ikorodu, Lagos»The causes of food poisoning - effect and their control»Critical examination of safety and security concern in hospitality industry - case study of Exclusive Mansion»Evaluate the service delivery and customer satisfaction in hospitality industry»Impact of marketing communication in promoting tourist destination - case study of Katsina metropolis»Effect of food poisoning on guest patronage in catering establishment - case study of Tantalizer and The Place Restaurant