The place of television and radio media in the new era of advertising (a study of Delta State Broadcasting Service) Department:Mass Communication By: Alexander Project ID: 7942 Rating: (5.0) votes: 1 Price:₦3000 Get the Complete MaterialAbstractThis research work is on the assessment of the television and radio media in the new era of advertising. The study used in this research work is descriptive survey. The study is significant owing to the growing need to reset the place of television and radio in the contemporary advertising circle. For this study, the research randomly selected 100 respondents from the study population from whom to obtain the needed information. From the findings of the study, we can definitely conclude that television and radio advertising remains relevant even today and that the targeted population is always reached. This goes to lay emphasis on the efficiency of the media especially in the area of advertisement. The effect exerted by television and radio advertisement. The study, therefore, recommends more concentration be placed on television and radio advertisements as the intended population is often reached. Television and radio advertisements are equally recommended for their audio and visual properties which assists in ensuring that the motive behind the message presented is well delivered....Preview Download Preview +Other Mass Communication project topics and materials you might be interested in»Impact of social media on students academic performance (a study of students of university of Abuja) »Impact of social media on modern journalism (a study of journalists in Makurdi metropolis) »Impact of information and communication technology (ICT) on radio news reporting (a study of Atlantic FM Uyo) »Perception of cyber crime among Nigerian youths (a study of Caritas university) »The effect of government ownership and control of mass media objectivity reporting (a case study of Enugu state broadcasting services) »The Effects of Television Commercials on Buying Habits of Enugu Metropolis ( A Case Study of Omo and Elephant Detergents )»Coverage of foreign news by Nigerian newspapers: A content analysis of vanguard and daily sun newspapers»Impact of mobile phone on agricultural information among Otukpo farmers»Audience perception of Nigerian newspapers on the internet»Influence of news censorship on the performance of media houses in Nigeria (a study of Nasarawa broadcasting service, Lafia) »Influence of television advertising on consumer buying habits of Guinness stout in Ikeja community of Lagos state»Importance of indigenous language in broadcasting media»Role of communication technology in improving work efficiency of AIT staff (a study of AIT Abuja) »Effect of public relations on the consumer (a case study of premier breweries plc) »The effect of AKBC tv peak milk advertisement on the consumers buying habit