Home»Mass Communication» Evaluation of the impact of online media on the circulation of conventional newspaper in Delta state (a study of Vanguard and Punch Newspaper)

Evaluation of the impact of online media on the circulation of conventional newspaper in Delta state (a study of Vanguard and Punch Newspaper)

 Department:Mass Communication  
 By:usericon Alexander  

 Project ID: 8053
 Rating:  (5.0) votes: 1
   Price:₦4000
Abstract
This study examined the evaluation of the impact of online media on the circulation of conventional newspapers in Delta state vanguard and punch newspapers were selected as a case study. Quantitative approach was found suitable in conducting this study hence descriptive survey method was used in collecting and analyzing the data. This study used structured questionnaire as a data-gathering instrument. The questionnaire was distributed to a sample of 200 Newspaper readers using purposive using sampling technique. The finding shows that the level of newspaper circulation is low as agreed by 60% of the respondents. The study also found out that there is low patronage of newspapers in Delta State, Nigeria.  The study also found that newspaper readers in Delta State, Nigeria have found alternative sources of information, entertainment and other functions that the newspaper performs. Thus, the respondents opined that online newspapers, social media, blogs and others serve as alternatives to newspapers. The study recommended among other things that newspaper organizations should endeavor to be up to speed with recent happening in all social media and also that, there should be a form of convergence between the online newspaper platform, social media and conventional newspapers....
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